Blink Charging creates an easy EV charging experience

Blink Charging (BLNK), one of the leading electric vehicle charging companies in North America and Europe, is breaking free Plug&Charge technology to make the experience effortless, driving further adoption of zero emissions.

Since its inception in 2009, Blink Charging has grown into a powerhouse in the field of electric vehicle charging. Accelerating adoption of electric vehicles over the past few years has led to rapid growth and infrastructure deployment.

With the recent acquisition of Blink SemaConnect in June, the company’s network now covers more than 48,000 chargers with more than 423,000 registered users.

At the beginning of the year, a company for charging electric cars signed a deal with GM to provide its IQ 200 Level 2 chargers to select GM dealerships. Blink then strategically strengthened its presence in Europe acquisition of the British company Electric Blue.

The charging company has introduced several innovations to refresh the charging experience and drive adoption.

Blink in October updated the charging network “From the ground up” with the new Blink app with features and advanced functionality. However, Blink Charging’s announcement on Monday to offer Plug&Charge could fill the missing piece the company has been looking for to create easy charging.

Blink Charging adds Plug&Charge EV charging functionality

Blink is there uniting with Hubject, a leading eMobility service provider that provides customers with access to Plug&Charge features.

Thanks to Plug&Share, electric vehicle drivers can seamlessly plug in their vehicles and begin the charging process. The feature is the marketing name for an ISO 15118 protocol that fully automates the process, allowing you to simply “plug and charge”. No need for an app or RFID card.

As Trishan Peruma, CEO of Hubject, explains, the new feature is designed to create an even more convenient charging experience:

Creating easy charging for EV drivers lowers barriers to EV adoption. The simpler the process, the more people will be convinced to join the mobility transition

Recent climate initiatives and investments in the US and Europe are expected to lead to rapid adoption of electric vehicles. Having the supporting infrastructure in place will be critical to support the deployment.

According to Blink Charging, from early 2021 through June, the company received $32 million in grants to encourage the growth of affordable EV chargers.

Electrek’s Take

At the moment, it cannot be denied that the pace of introduction of electric vehicles is accelerating. With the new US Inflation Reduction Act and The European Union bans new cars with internal combustion from 2035, sales of electric vehicles are expected to continue to grow.

To support the influx of new electric vehicles, the availability of charging will be critical. ​​​​​​​While recent innovations allow electric vehicles to travel longer distances with improved performance, the ability to charge can alleviate one of the biggest deterrents to purchasing an electric vehicle – range anxiety.

Not only that, but simple options that don’t require a lot of technical skills in particular will make a difference.

Blink’s move comes days after EVgo’s announcement add Autocharge+ Possibility (Plug&Charge) for Tesla electric cars. As my colleague Jamie pointed out, “simplicity is one of the reasons the Tesla Supercharger network is gaining traction higher satisfaction scores.”

As electric vehicles spread at record rates, the technology around them is evolving to support the automotive industry’s transition. These innovations make charging easy and take less time, which will be an important factor in accelerating adoption and changing the mindset of those less inclined to go all-electric.

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