Mastercard and Microsoft jointly launch improved authentication solution to combat digital fraud

Concept: Mastercard is working with Microsoft to improve its Digital Transaction Insights (DTI) solution through next-generation authentication and real-time intelligence capabilities. The duo is committed to using the solution to improve the online shopping experience for customers and combat digital fraud.

The nature of the failure: Microsoft has integrated its Dynamics 365 fraud protection with DTI Mastercard to better enable real-time output sharing in an easy-to-consume and usable format. Dynamics Own Risk Assessment 365 Fraud Protection uses adaptive artificial intelligence to help detect fraud in real time by detecting risky behaviors when shopping, account and in-store. DTI combines Mastercard network information with seller data to verify consumer identity. It provides financial institutions with the additional information they need to optimize their authorization decisions and approve more valid transactions. DTI includes EMV 3-D Secure (3DS) and Mastercard Identity Check, a global authentication solution built on an advanced industry standard. The integration of both technologies can allow issuers to improve their decision-making processes for authorization, refunds and refunds. It can also help organizations increase transaction acceptance through understanding, which can help them balance profitability and revenue opportunities with fraud losses and frictions in clearance.

Outlook: First-person fraud is one of the growing types of digital fraud around the world, where legitimate purchases are made online but later challenged. Mastercard argues that integrating Microsoft Dynamics 365 Fraud Protection with the DTI solution can help financial institutions make easier decisions as well as prevent digital fraud. It can also help retailers offer customers a seamless shopping experience and convert storefronts and price comparisons into confirmed sales.

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