If you’re going to build an electric car, why not do it like the folks at Dodge, who created the stunningly beautiful Charger Daytona SRT concept, a peek into the future of electrified muscle… this concept drives like a Dodge, looks like a Dodge, and looks like a Dodge… but it just hides a battery electric vehicle under that stylish body and comes with three proprietary features that solve everything about BEVs, more on that later.

“The Dodge Charger Daytona SRT Concept exists because performance made us do it” said Tim Kuniskis, chief executive officer of the Dodge brand – Stellantis. “Dodge is all about muscle, attitude and performance, and the brand carries that chip on its shoulders into the BEV segment through a concept rich in patents, innovation and performance features that embody the electrified muscle of tomorrow. The Charger Daytona SRT Concept can do more than drive a car show; he can run a blazing quarter of a mile. And when it comes to product cycles, it’s ahead of Darwin. The Charger Daytona is doing more than defining where Dodge is headed, it’s redefining American power in the process. A day ago, the brand’s first-ever electrified vehicle, the all-new 2023 Dodge Hornet, was unveiled. Today we showed a glimpse of our future eMuscle with the Dodge Charger Daytona SRT concept. When we said it was going to be an electric summer for Dodge, we meant it.”

The name Dodge Charger Daytona SRT Concept is not chosen by chance, but as a tribute to the famous Charger Daytona model that became the first car to reach 200 mph on a NASCAR track in 1970, the Charger Daytona SRT Concept also comes with a serious punch thanks to a new powertrain that brings together names like HEMI®, Hellcat and Redeye, the new pinnacle of performance in the Brotherhood of Muscle is called the Banshee. An 800V Banshee drivetrain powers the Dodge Charger Daytona SRT concept car, and it screams performance, making Dodge’s first EV faster than the Hellcat in every key performance, and to make sure all that power remains relatively safe to drive, the concept comes with with an all-wheel drive system that is key to the Hellcat’s increased performance and also improves all-weather capability.

Unlike most BEVs that only have a single speed, this new Dodge Charger Daytona SRT Concept comes with an eRupt transmission, an electromechanical shifter for distinctive shift moments, tucking your shoulders into the seatbacks in true Dodge style, and there’s even more, think PowerShot push A -to-pass function, like a NOS shot, when you activate it with a push of a button on the handlebars, this PowerShot gives you an adrenaline rush, increasing the power for a quick burst of acceleration, I guess like using oxide.

And we wouldn’t be talking about an innovative BEV muscle car if it didn’t come with a sound to match, while most electric cars are barely noticeable or just whine, the Dodge Charger Daytona SRT Concept features the patented Fratzonic Chamber Exhaust System…yes, a real exhaust system for an electric car, and it can produce 126dB or a roaring thunder, an industry first, this new Fratzonic chambered exhaust system pushes its one-of-a-kind sound through an amplifier and tuning chamber located in the rear of the car, it’s truly the next generation of tactile, vibrating bone, muscle attitude, creating a visceral “Dark Matter” experience the sound profile in concert with the eRupt transmission.

We may be looking at the future of cars that must be mostly electric to meet increasingly strict emissions regulations, but the Dodge Charger Daytona SRT Concept has been heavily inspired by the classic designs of the past when it comes to muscle cars, and there’s another feature up front. the patent-pending R-Wing, which reinterprets the typical Dodge front end while maintaining Dodge’s signature blunt profile while developing a more aerodynamic car, the R-Wing is an obvious homage to the original Charger Daytona design and a key figure behind the original car’s development, allows air to pass through the front opening, increasing downforce. Incorporated into this functional hood, the R-Wing front wing maintains the brand’s dramatic exterior themes while providing an aerodynamically enhanced through-line design. Carbon fiber intakes tucked into either side of the front and rear lower panels create an air curtain to aid in aerodynamic performance.

Simple vertical detailing on the front grille adds texture while harkening back to the brand’s heritage, specifically the iconic 1968 Dodge Charger. The concept translates performance into its simplest form, enhanced by the typically playful name of Dodge’s exterior color, Grays of Thunder, which conveys a glossy graphite feel with deep textures. The concept’s “waterline” runs down the sides and gives it a planted look while accentuating the top, keeping the visual weight high. The slim, muscular shape of the wheel arches accentuates the body style, while stunning painted pocket 21-inch diamond-cut wheels continue the aerodynamic efficiency with a turbine-like design, while the red Fratzog logo adorns the center wheel arches. Gray six-piston brakes provide stopping power.

The future continues inside the Dodge Charger Daytona SRT Concept, with a large 12.3-inch center screen, the largest in a Dodge vehicle, angled approximately ten degrees toward the driver, while an even larger 16-inch instrument panel is curved for a sense of driver-centric kokanee, and Dodge adds an 8-by-3-inch head-up display (HUD) right in front of the driver for more information about the car. The schematic graphics originate on the carbon fiber floor and are strategically placed to surround the occupants, flowing under the seats, moving to the center console and IP and returning to the driver, a subtle piece that acts like a circuit board, connecting one to the other. A unique lightning bolt shape on the accelerator pedal hints at the concept’s electrified powertrain, as does the twin Blue Plasma and Silver stitching that surrounds the entire interior. The carbon fiber door sills feature white illuminated Daytona lettering as well as illuminated Daytona lettering on the upper right corner of the center dash.

The doors and center console follow a sculptural design, incorporating only the essentials. A pass-through area under the console creates a much lighter feel, and clever touches to the center console include a jet-fighter-style lid that flips up when the start button is pressed. The pistol grip’s unique shift lever is inspired by the past, but has a modern design and functions as a mechanical precision part that provides easy gear changes when the pistol grip trigger is pulled. The new handlebar design looks slimmer, with a flat top and bottom. The center spoke of the steering wheel is not connected to the rim, which gives the feeling that the steering wheel is floating. The paddles are mounted on the steering wheel, with the PowerShot button on the right and the drive mode controls on the left. Like the doors, the steering wheel has capacitive touch controls. An illuminated red SRT logo illuminates the center of the steering wheel. The Dodge Charger Daytona SRT Concept seats are lightweight, race-inspired and subtle in design, featuring an abstract perforated Fratzog logo insert. The unique pattern fades as it moves down the seat and reappears as it flows towards the center of the seatbacks. The upper seat backs feature vents and seat rollers that create an airy, race-oriented feel while holding passengers in place.

A panoramic glass roof gives the Charger Daytona SRT Concept an open-air feel, helping to draw rear passengers into the experience of the car. The parametric interior texture extends to the headliner cladding, which surrounds and accentuates the glass area. The carbon fiber floor and sunroof are lightweight, racing-inspired touches, and the large cargo area, along with folding rear seats, provides more storage than any previous Dodge muscle car, if this is what the future of electric cars looks like, I’m ready… but I’ll still have have a massive V8 or Italian V12 in the garage next to it, perhaps as a static exhibit because it’s already illegal to drive, but let’s not forget about the ICE for now.


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