Two weeks from today, F3: The Future of Trucking will take Chattanooga by storm. Located in the heart of Freight Alley and FreightWaves headquarters, Chattanooga will be enlivened by this unique FreightTech experience.

While FreightWaves presents major events across the country, this is the first time it will host an event in Chattanooga, a picturesque city. F3 will continue the FreightWaves tradition of bringing together industry leaders to discuss key issues affecting the freight markets, as well as the latest trends, laws and regulations affecting the freight, logistics and supply chain industries.

FreightWaves is headquartered in downtown Chattanooga. (Photo: Josh Rhoden/FreightWaves)

Taking place Tuesday through Thursday, November 1-3, F3 will be the focal point of the Chattanooga Convention Center, but events will be held at various locations around downtown Chattanooga. FreightWaves is excited to showcase the city as well as support local small businesses as we continue to raise the bar for events in our industry.

Overview of F3

F3: Future of Freight Festival will be a major freight conference featuring speakers and industry leaders. But there will be much more: rapid demonstrations of the latest FreightTech, interactive sponsor exhibits and a festival that will include exclusive VIP experiences, entertainment and music, all in Chattanooga on the banks of the Tennessee River.

Companies participating in the F3: Future of Freight Festival
Companies participating in the F3: Future of Freight Festival

Attendees will have the opportunity to explore the future of FreightTech, interact with industry leaders and FreightWaves staff, and participate in discussions covering all modes of transportation: truck, air, sea and rail. There will be sessions with experts and entrepreneurs, as well as plenty of opportunities to network with colleagues and new acquaintances from across the industry.

While technology is driving the future of trucking, the focus of the event is on the people behind the innovations and those who use them. F3 will be a total celebration of just that.

Day 1 Speakers and demonstrations

For a complete list of F3 speakers, follow this link. As with other FreightWaves events, F3’s speakers will include industry leaders, thought-provoking authors, industry observers and those with special expertise of interest to attendees.

Keynote speakers on the first day include: Peter Zeihan, author of The End of the World is Only the Beginning: Mapping the Collapse of Globalization; Spencer Fraser, Executive Vice President of Sales and Marketing, JB Hunt Transport Services, Inc.; Monty Te’o, an All-American linebacker from the University of Notre Dame and an eight-year NFL veteran; and Leland R. Miller, CEO of China Beige Book International.

In addition, there will be quick demos (seven minutes or less) from a number of companies showcasing the latest FreightTech technology. Among the companies that presented on the first day of F3: Aeye, Cargo Chief, Denim, Echo, Emerge, Hubtek, Loadsmart, Loadsure, OneRail Group, Parade, Redwood, Ryder, Salesforce, SkyBitz, Surge Transportation, TransCard, Truckstop, Trucker Tools. , Uber Freight and Wise Systems. In addition, the FreightWaves startup innovation alley will also be on display.

A number of key FreightTech executives will appear on FreightWavesTV throughout the day, and FreightWaves Founder and CEO Craig Fuller will make an important announcement about SONAR FreightWaves, the industry-leading freight forecasting platform.

The information above is only part of what will happen on the first day of F3. There’s much more – and again, stay tuned for more information link.

The TOP 500 FREIGHTWAVES The list of hired carriers includes J. B. Hunt (No. 4).