Holmes will be responsible for Virtuo’s expansion strategy as well as for French Tech 120, a national program to support startups in France.

Photo: Virtuo

Virtuoso On October 31, announced the appointment of Nina Holmes as the company’s new chief operating officer. She will lead operational activities, Virtuo’s expansion strategy and the growth of France’s Tech 120.

Karim Kadura and Thibault Chassant, co-founder of Virtuo, said the acquisition confirms the company’s ambition “to revolutionize mobility and the car rental market by putting customers at the center of its sustainability-focused strategy.” Holmes’ experience will allow the company to consolidate its quality of service on a larger scale while growing beyond the six countries in which it currently operates. Virtuo is committed to making 50% of its fleet electric by 2025.

“Urban sprawl and rapid urban growth is a problem for all of us,” Holmes said. “Our goal is to reinvent car rental as we know it and provide customers with a sustainable alternative that meets the needs of today’s consumer. We want to provide services that allow consumers to take the burden off of owning a car. excited about the challenge of making this vision a reality with Karim, Thibaut, the entire Virtuo team.”

Holmes holds a degree in Development and African Affairs from the University of London and an MA in International Development from the University of Oxford. She first gained her experience in operations management at Jumia as Director of Jumia Food Operations and later as CEO of Jumia On Demand Services for Africa. She later joined Amazon and then Zapp, a consumer goods delivery company, where her responsibilities included the supply chain of the business.

“We are delighted to welcome Nina to Virtuo,” said Kaddura and Chasson. “Our ambition is to enter new European and global markets. Nina’s experience in this field will be vital to our goal of becoming the benchmark for on-demand cars in France and throughout Europe.”


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